HOSPITALITY MANAGEMENT

The Azok approach, based on empowerment and accountability, encourages a culture of continuous improvement and excellence in performance.

The results are evident in market share premiums, industry-leading investment returns and guest satisfaction rankings in the top 25 percent of leading brand hotels across the nation.

ASSET MANAGEMENT & OUR PROCESSES

Day-to-day operations and managing a hotel with the bottom line in sight are full-time jobs that often leaves little room for in-depth analysis to identify the larger, more strategic opportunities. Our asset management focus goes far beyond today or next month’s financial statement, with ongoing strategic benchmarking and asset planning that allow us to continually gauge performance against the top industry leaders.

We measure key indicators and thresholds in such areas as:

  • Guest Satisfaction
  • Associate Retention
  • Market Share
  • Profit Engineering